[meteorite-list] Questions and Answers - New paid Ad program for the mailing list - starts 4/7/2014

From: Art Jones <art.jones_at_meteoritecentral.com>
Date: Tue, 1 Apr 2014 21:51:16 +0000
Message-ID: <c6be125188fd4393bf04751cbc77d786_at_DM2PR07MB463.namprd07.prod.outlook.com>

Good Afternoon;

I've gotten several good questions so wanted to address in one email below:

Q: Is this an April Fool's joke?
A: No, that's one reason I have it starting on 4/7/2014 ... ;^)

Q: Can checks be used for payment?
A: Yes, checks will be accepted (US banks only). I can also accept major credit cards and cash (if you are local in San Diego)

Q: What if I only post an ad once a year? Will I be charged?
A: No, everyone gets 2 free ad credits

Q: Are the 2 free ad credits available immediately?
A: Yes, once the program starts on 4/7, the credits can be used. Until 4/7/2014 all ads are free.

Q: How will you stop sneaky and/or inadvertent ads?
A: As the list isn't moderated I can't really stop anything the first time. It's really pretty simple for me to tell what is an advertisement and what isn't so I'll be monitoring the list and working with folks if they 'inadvertently' send an ad out or try to game the system.

Q: Are Trade requests considered ads?
A: Currently no, but if trade requests increase substantially I will need to revisit them (currently trade requests are fairly infrequent).

Q: How would the "relevant topic ad credit" work?
A: Not really sure at this point. One possible ideas would be to issue an ad credit for every N number of relevant posts that someone contributes. I'm still thinking about this one so it's not part of the plan for the time being.

Q: How will ads be displayed?
A: Nothing will change regarding how ads get to the list or display other than the fee (they are just another list email). Ad emails to the list need to start with the word "AD" or "SALE" in the subject line and should be plain text. Embedded images are currently not permitted.

Best Regards, Art

-----Original Message-----
From: meteorite-list-bounces at meteoritecentral.com [mailto:meteorite-list-bounces at meteoritecentral.com] On Behalf Of Art Jones
Sent: Monday, March 31, 2014 4:49 PM
To: meteorite-list at meteoritecentral.com
Subject: [meteorite-list] New paid Ad program for the mailing list - starts 4/7/2014

Good Evening;

If you never advertise on the list you can disregard this email! If you do advertise please read below:

Beginning Monday, April 7, 2014 I will be implementing a paid advertising program for the Meteorite Mailing List. I've been working on a program like this for quite a while now but have been struggling with the best way to do it. I think I've come up with an approach that's both simple and affordable. My goal isn't to make a lot of money, but rather to cover the costs associated with Meteorite Mailing List and the related websites. I'd also like to cut down on the total number of Ads that appear on the list on any given day, which I think is better in the long run for both advertisers and subscribers (i.e. improve the signal to noise ratio). Hopefully this new program will improve everyone's list experience.

Here's how it will work
Ads can be purchased one at a time or in bulk, and payment can be made through PayPal. The 1 Ad per week limit and the current policy regarding no image attachments will remain (see policies below). I am considering allowing images under a certain and also some type of Ad credit for relevant posts but I need to work on those ideas a bit more. Also, as the majority of members aren't dealers, but may want to sell something every now and then, everyone will be provided with 2 Ad credits (free ads) to be used during the year.

Meteorite List Ad Rates
- One-off Advertising cost
    * Per Ad price - $4 via PayPal

- Bulk Advertising options (Pre-paid Ads)
    * 12 ads
           $35 - Single payment via PayPal ($2.92 per ad)
    * 52 ads
           $125 - Single payment via PayPal ($2.40 per ad)

Payment won't be required before a One-off Ad is placed, but should be made within 1 day. Payment for the Bulk Ad options is expected prior to placing the first Ad. I'll be adding a page to the Meteorite Central website with payment links each option listed above.

Mailing List ad-related policies
     - 1 Ad per week limit
     - Plain text emails only
     - No image attachments
     - 60k email size limit
     - 2 Ad credits per member (to be used during the year)
     - Failure to pay for Ads placed on the list will result in member removal.

Please feel free to send me an off-list email if you have any comments, suggestions, or questions.

Best Regards and Happy Hunting/Collecting!

- Art

Art Jones
Meteorite Central
blurtheline at gmail.com

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Received on Tue 01 Apr 2014 05:51:16 PM PDT

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